eHeartland Singapore
E-Heartland Singapore could be a dedicated center to champion the rejuvenation of region city centers and businesses. Works closely with businessperson associations to tailor their enterprise transformation efforts, personnel upgrading programs, and place-making activities. additionally, to supporting businessperson associations, the center provides business consultatory services and additionally conducts upgrading programs for regional merchants. eHeartland Singapore could be a wholly-owned subsidiary of The Federation of Merchants’ Associations, Singapore (FMAS) and supported by region Singapore. Our 3 key pillars of the labor area unit are business transformation, personnel upgrading, and placemaking. taking part Merchants’ Associations embrace ANG Mo Kio body Merchants’ Association, Singapore Bedok city Merchants’ Association, and Chong Pang town Merchants’ & Hawkers’ Association.
As a part of the Heartlands Go Digital initiative, Enterprise Singapore and region Enterprise Centre Singapore (HECS) can together launch a pilot of the region Visual mercantilism Programme. this may facilitate regional enterprises
- Refresh their store layout and style,
- Develop capabilities in basic digital and visual mercantilism, and
- Produce materials for online/offline selling and promotion.
As a start, participation is going to be unbroken to most of the three hundred regional enterprises. This aims to assist drive sound and customers to the region precincts.
Approach
1. Precinct Rejuvenation
Build a lot of vivacious region precincts with distinct identities and options to drive sound through placemaking activities.
2. Enterprise Transformation
Upgrading capabilities of regional businesses through business consultatory services and support region merchants’ medical care processes.
3. Workforce Upgrading
Upgrading skills of region business homeowners and staff through short workshops and courses.
4. Training
Productivity Improvement
Process design and products combine management
5. Digital Transformation
E-commerce and digital selling
6. Service Excellence
Deliver customer-centric service and delivering what's secure
Solving customer’s issues and queries
What the program covers
Under the program, appointed visual mercantilism vendors can work with regional enterprises on three key areas:
1. Learn
• Product photo-taking
• Copywriting for selling materials
• Product placement skills
• Skills to spot popular products and/or services
2. Plan
• Obtain steering on your new storefront style
• Devise a product placement strategy
• Produce digital assets (e.g. product photos, product descriptions) and different selling collateral
3. Implement
• See your redesigned storefront come back to life
• Develop and begin mistreatment of your numerous selling collateral (e.g. placement cards) for online/offline selling and promotion
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